One of the best ways to fill your pipeline with leads is to increase the likelihood that a prospect touches your brand weekly. And so, in today's episode, you'll learn how to create an awareness strategy that does just that. 


Topics we cover in today's episode include:

The content strategy we here at PBS use to generate qualified leads A simple method for creating an effective content map The important role frequency and recency play in brand awareness 

By the end of the episode, you'll know how to create an effective awareness strategy.

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SaaS Marketing Bites is produced by B2B SaaS marketing agency Powered by Search. It's hosted by Head of Growth Marc Thomas. You can follow @iammarcthomas or Powered By Search CEO Dev Basu @devbasu on Twitter for more updates and marketing insights. 

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