![SaaS Half Full artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts123/v4/8f/37/a1/8f37a15e-e98a-f919-38d8-719dc1323e70/mza_13700825685118551328.png/100x100bb.jpg)
Your First 30 Days as CMO with Rashmi Vittal, Productiv
SaaS Half Full
English - February 09, 2022 10:00 - 30 minutes - 27.8 MB - ★★★★★ - 15 ratingsMarketing Business Management b2bpragenciesaustin b2bpragencieschicago b2bpragenciessanfrancisco b2btechnologypragency b2btechpr b2btechpragencies b2btechprfirm saaspr saaspragency saasprfirm Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Achieving CMO and CFO Alignment with Avnita Gulati, Visa
In this episode of SaaS Half Full, Lindsey Groepper speaks with Rashmi Vittal, CMO at Productiv.
A two-time SaaS CMO, Rashmi shares the lessons she’s learned when delving into your first 30 days as a company’s CMO. Whether you’re looking to become a CMO for the first time or are looking for a change, Rashmi shares valuable information about what you should uncover in the interview process, who you should speak with to set expectations, and how to create alignment amongst your new marketing team. Listen to the full episode to learn more about making your first 30, 60, and 90 days successful as a SaaS CMO.
Connect with Rashmi: https://www.linkedin.com/in/rashmi-vittal/
Learn more about Productiv: https://productiv.com/ Connect with Lindsey: https://www.linkedin.com/in/lindseygroepper/ Learn more about BLASTmedia: https://www.blastmedia.com/ Get your cocktail kit at www.shakerandspoon.com/halffull