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006: Building a Rockstar Marketing Team with G2’s Adam Goyette
SaaS Half Full
English - March 25, 2020 01:00 - 34 minutes - 32.9 MB - ★★★★★ - 15 ratingsMarketing Business Management b2bpragenciesaustin b2bpragencieschicago b2bpragenciessanfrancisco b2btechnologypragency b2btechpr b2btechpragencies b2btechprfirm saaspr saaspragency saasprfirm Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 005: Leveraging Your Content to Fuel the B2B Customer Journey with Cassandra Jowett
Next Episode: SaaS Half Full: Season 2 Coming Soon
In the last episode of Season 1, we’re talking to Adam Goyette, VP of Demand Generation at G2. Adam sat down with Lindsey to discuss building a kick-ass marketing team.
You’ll learn how Adam digs deeper into a candidate’s background and skills to find the ones who will truly shine in the role. He also shares more finding marketers who bring curiosity and an entrepreneurial spirit -- and how marketing leaders can use that to full effect.
Are there red flags you’re overlooking in your hiring process? And are you catching the little details that indicate a candidate’s long term success as a member of your team? Tune in to the conversation and find out.
Learn more about BLASTmedia: https://www.blastmedia.com/ Connect with Adam: https://www.linkedin.com/in/adam-goyette/ Learn more about G2: https://www.g2.com/ Connect with Lindsey: https://www.linkedin.com/in/lindseygroepper/