How Hoppier Increased Virtual Events Attendance Rate to 70%

SaaS Breakthrough

English - July 12, 2021 14:02 - 28 minutes - 26.9 MB - ★★★★★ - 46 ratings
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Meet Thomas Paris, the Director of Marketing at Hoppier - the best way to provide physical experiences to virtual attendees: fresh morning coffee, virtual lunches, happy-hour drinks, personalized gifts, and so much more!

In this episode, you'll learn about the virtual event series called "Let's Go Phygital" and how it's creating brand heroes inside big companies. You'll discover a powerful meta-event you can run, how to find the best event partners, and how Hoppier increased their virtual event attendance rate to 70%. Enjoy!

Notes:

- 02:15 Driving Virtual Audience Engagement via Custom-Branded Virtual Credit Cards for Attendees

- 02:50 Running the "Let's Get Phygital" Event Series

- 07:30 Leveraging an Event Series To Create Brand Heroes Inside Large Companies

- 09:30 Hosting a Meta Virtual Event Where You Show How Your Product Is Best Used

- 13:10 How To Find the Best Complementary Event Partners

- 16:05 How To Get a 70% Attendance Rate

- 24:10 Lightning Questions