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Meet The Millennials Fastest Growing Group Of Buyers! How To Caterer To Them?🙄

Real Estate buying experience isn't what it used to be.
There are more ways to research a house, more industry professionals to use as resources, more people looking to buy than ever before.

In the first months of pandemic, homeowners amassed a collective $1 trillion in additional home equity. A big chunk of that sum came from millenials looking for their first home after years of renting.

Rule One: Be Visible
When marketing to millenial buyers, it's important to understand where their attention is focused. Social Media is a huge deal to this generation of digital natives who championed the use of sites like facebook, instagram, and snapchat.

Millennials tend to gravitate toward content that's more visuals such as short videos that agents can take advantage of to highlight the buying process and link to your website of current listings.

In fact, Snapchat was the most popular social media platform among millenial and gen z buyers in 2020. Sites like youtube and tiktok following behind. Not sure about diving into or accelerating all social media platforms at once? Start small and focus on a couple, then build out from there.

By Making Simple moves, Like adding more videos. You can make a bigger impact on your online reputation.

Watch the video and find out more!