37: Dane Baker (EcoCart)
Revenue: Real Startup Stories
English - June 23, 2021 12:00 - 36 minutes - 33.8 MB - ★★★★★ - 12 ratingsEntrepreneurship Business Technology revenue technology ecommerce dtc saas startups founders Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 36: Hunter Allemand (Moriah Consulting)
Next Episode: 38: Maksymilian Podraza (Accenture)
Dane Baker is Co-Founder of EcoCart, an ecommerce plugin that helps brands with their carbon offset. On average, 1 in 4 shoppers opt to make their online orders carbon neutral and DTC brands see a 14% lift in cart conversion rate.
In this episode, we talk about Dane's background, how his previous business led him to start EcoCart, how consumers want to go carbon neutral, their carbon recapture partners, and his advice to people who want to start companies and raise venture capital.
GUEST
Dane Baker LinkedIn
Dane Baker Twitter
EcoCart Website
PODCAST
Safa Mahzari
Patreon
Alluxo Website
TERMS
Merchants = brands who sell goods online
CES = Consumer Electronics Show, a conference
API = application programming interface
Ecommerce = selling products through the internet
Carbon offset = a reduction in emissions of carbon dioxide to compensate for emissions made somewhere else
Carbon footprint = the amount of carbon dioxide emitted due to the consumption of fossil fuels by an online order
TIMESTAMPS
0:00 - Episode intro
1:15 - Dane's background
9:27 - Being resilient and persistent
15:20 - Getting the first EcoCart customers
25:04 - Challenges running the business in 2021
32:20 - What is a carbon offset?
34:35 - Wrap up and final thoughts