218 FROM THE VAULT: Andy Crestodina on thought leadership marketing, SEO for personal branding and the state of blogging
REPUTATION REVOLUTION: The Personal Brand Monetisation Show
English - January 19, 2022 01:53 - 43 minutes - 59.3 MB - ★★★★★ - 5 ratingsBusiness marketing personalbranding thoughtleadership Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
FROM THE VAULT: Previously published as episode 187 - 'The building blocks of thought leadership marketing with Andy Crestodina'
__________________________
In this encore episode of the podcast, we chat with Andy Crestodina, Co-Founder and Chief Marketing Officer of Orbit Media Studios and a world-renowned digital marketing guru.
Andy has been in the web design and interactive marketing space for 21 years. In that time, he’s helped thousands of people do a better job getting results online. He’s a true evangelist for content marketing and ethical digital marketing.
Andy and host Trevor Young discuss:
The building blocks of thought leadership marketingThe differences between a content marketer and a thought leaderBlogging as a powerful thought leadership marketing tool in 2021Andy's suggestions on optimising SEO for personal branding, including how to outrank negative mediaPLUS ... Andy unpacks the state of blogging, and lets us in on some of the interesting findings of his 7th Annual Blogging Survey,
If you've ever thought about what thought leadership is, how to extend your personal brand reach as a thought leader, or whether you simply love following thought leaders and get value from their content, you'll find this conversation super interesting!
CONNECT WITH ANDY: