Episode 5. Playing the Long Game

Dorie Clark is an adjunct professor at Duke University’s Fuqua School of Business and the author of Entrepreneurial You, which was named "one of the most important business books of the year" by Inc. magazine and one of the Top 5 Books of the Year by Forbes, Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. Her new book “The Long Game: How to Be a Long-Term Thinker in a Short-Term World”, will coming out on Sept. 21st from Harvard Business Review Press.

A former presidential campaign spokeswoman, the New York Times described her as an “expert at self-reinvention and helping others make changes in their lives.” A frequent contributor to the Harvard Business Review, she consults and speaks for clients including Google, Microsoft, and the World Bank. You can download her free Entrepreneurial You self-assessment workbook and learn more about Dorie at dorieclark.com/entrepreneur.

She was named one of the Top 50 Business Thinkers in the World by Thinkers50, and the #1 Communication Coach in the World by the Marshall Goldsmith Leading Global Coaches Awards, as well as one of the Top 10 Communication Professionals in the World by Global Gurus.

Each week, Dorie hosts a LinkedIn Live interview program for Newsweek featuring prominent business leaders, authors, startup founders and more.

She is also a producer of a multiple Grammy-winning jazz album and invests in Broadway productions, and am a lyricist in BMI's Tony-Award winning Lehman Engel Musical Theatre Advanced Workshop.

Her specialties include: marketing, branding, management consulting, strategy consulting, communications, speaking, keynote speaking, professional speaking, professional speaker, personal branding and executive coaching. 

I first came across Dorie, when I saw a video of one of her talks, five years ago on a personal development course run by Lucy Whitehall and CABA. Dorie's ideas on reinvention and personal branding resonated with me and I reached out to her via her website. This was something that I rarely did, I did not expect to hear back and had no thoughts of starting a podcast at the time. I was amazed when she kindly responded, we started emailing, became friends over the years and I joined her REx group. Now fast forward five years, I had the pleasure of having her on my podcast and we had such a fun interview!

Our conversation included the following:

How Dorie bounced back after losing her dream job in journalism

The importance of content creation in standing out

Why you should not be shy about marketing yourself

Creating multiple revenue streams for your business

Being proactive and thinking differently when looking for a job

How interpreting the same facts in a different way generates value

Focusing on the process and execution and

Testing your ideas through content creation and interacting with your audience

Resources mentioned in the Podcast

Influence – Robert B. Cialdini

The EMyth Revisited – Michael Gerber

TEdX Lugano - https://www.youtube.com/watch?v=l6leLPN8ipI

Contact Dorie

Twitter: https://twitter.com/dorieclark

LinkedIn: https://www.linkedin.com/in/doriec/

Facebook: https://www.facebook.com/dorieclarkauthor/

Instagram: https://www.instagram.com/dorieclark/

YouTube: https://www.youtube.com/DorieClark

Website: www.dorieclark.com 

Clubhouse: @dorieclark

Other Resources provided by Dorie

Entrepreneurial You self assessment workbook: dorieclark.com/entrepreneur 

Stand Out self-assessment workbook: dorieclark.com/join  

Recognized Expert Evaluation Toolkit: dorieclark.com/toolkit

Entrepreneurial You self-assessment: http://dorieclark.com/entrepreneur

*Reframe & Reset Your Career, including any comments made by the host and guests, is for informational purposes only and does not constitute advice of any description, including but not restricted to financial, legal, investing or medical advice.*