RED 185: How Low-Cost (And Free) Seminars Work

If you're on any kind of "entrepreneur" or "business" mailing list, you've probably received offers in the mail to attend a free or low-cost seminar...

Sometimes these offers are just to fill available seats that couldn't be sold at full price. If you've ever paid full price to attend a seminar or conference, never ask the people you meet there how much they've paid, because their answers will likely only make you frustrated. 

Same for hotel rooms. Same for airline tickets. 

But there is another way to market a seminar... Sometimes, everybody gets in free.

How is that possible?

That's what I'm talking about...

What You'll Learn:

How to make a lot of money with a free seminar
How you get on "opportunity" mailing lists even when you don't sign up for them
The top topics of opportunity seminars and why they're chosen
Trying to fill seminar seats? Try this trick... At worst, it will get people talking to their friends about you
Why I go to network marketing meetings (even though I have no desire to be involved in network marketing)
A direct marketing lesson I got when I was a kid (and how it still influences me and my business today)
Why my wife said, "NO WAY! Not this time!"
The reason why a legitimate speaker would get involved in a pitchfest scam
A marketing lesson from a Christian rock band (that's were I first saw it anyway...)
Snake handling
How to hypnotise your audience from the stage (or how you'll be hypnotized if you're in the audience...)
The synergy between high-pressure pitch seminars and network marketing
Why it can be a good idea to work for 20% of the money
The upsell...
Where the real money is made
How you can lose money on a seminar (but still make money eventually)
Is this a church or a business seminar? Apparently both...
The way to know what motivates people to take action
A reason to hang out with your friend who signed up for a network marketing company (even if that company is a scam)

Links To Things I Talk About:

New Media Expo Review

Help Your Friends Spread Their Messages...

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

If you're on any kind of "entrepreneur" or "business" mailing list, you've probably received offers in the mail to attend a free or low-cost seminar...

Sometimes these offers are just to fill available seats that couldn't be sold at full price. If you've ever paid full price to attend a seminar or conference, never ask the people you meet there how much they've paid, because their answers will likely only make you frustrated. 

Same for hotel rooms. Same for airline tickets. 

But there is another way to market a seminar... Sometimes, everybody gets in free.

How is that possible?

That's what I'm talking about...

What You'll Learn:How to make a lot of money with a free seminarHow you get on "opportunity" mailing lists even when you don't sign up for themThe top topics of opportunity seminars and why they're chosenTrying to fill seminar seats? Try this trick... At worst, it will get people talking to their friends about youWhy I go to network marketing meetings (even though I have no desire to be involved in network marketing)A direct marketing lesson I got when I was a kid (and how it still influences me and my business today)Why my wife said, "NO WAY! Not this time!"The reason why a legitimate speaker would get involved in a pitchfest scamA marketing lesson from a Christian rock band (that's were I first saw it anyway...)Snake handlingHow to hypnotise your audience from the stage (or how you'll be hypnotized if you're in the audience...)The synergy between high-pressure pitch seminars and network marketingWhy it can be a good idea to work for 20% of the moneyThe upsell...Where the real money is madeHow you can lose money on a seminar (but still make money eventually)Is this a church or a business seminar? Apparently both...The way to know what motivates people to take actionA reason to hang out with your friend who signed up for a network marketing company (even if that company is a scam)Links To Things I Talk About:New Media Expo ReviewHelp Your Friends Spread Their Messages...

If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.