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RecurNow

198 episodes - English - Latest episode: over 3 years ago - ★★★★ - 4 ratings

A daily show that gets behind the truth of subscription, keeping you in the know on all things recurring revenue with sophistication & opinion by the Recur Studios team.

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Episodes

Subscription to save the world

January 30, 2020 10:00 - 5 minutes - 5.9 MB

Yesterday on the show, we brought to light the cruciality of referral marketing. Today, Product Hunt creates a referral platform—for the people, by the people. Plus, we’re deep diving on metrics. And finally, a subscription to offset… carbon emissions?

The gift of gab

January 29, 2020 10:00 - 10 minutes - 10.5 MB

Today, Casper’s return policy may be haunting them. Plus, an AMA on all things referral marketing. And Userpilot’s Aazar Ali Shad is here to talk about the State of SaaS Product Onboarding.

Talent is overrated

January 28, 2020 10:00 - 8 minutes - 8.1 MB

Today, the books that’ll help you live better. Plus, Currencycloud nabs $80 million. And the things we can learn from Kobe Bryant’s insane work ethic.

The most coveted thing in sales

January 27, 2020 10:00 - 8 minutes - 7.68 MB

Today, we're eyeing the most coveted thing every salesperson wants. Plus, marketing master Jay Acunzo on the hidden benefits of irrelevant projects. And finally, we spotlight Quibi yet again—a company spending more than $1 billion as it crusades into the streaming service battles.

A Canoo for two

January 24, 2020 10:00 - 8 minutes - 9.04 MB

We know brand awareness is important, but are you going too far? Plus, today we see sports raise $50 million, by way of the Athletic. And an urban electric vehicle company with… a waiting list?

The $8 trillion opportunity

January 23, 2020 10:00 - 9 minutes - 9.54 MB

February may be creeping in, but we’re still on that new year grind—with 14 tech trends to watch closely in 2020. Plus we’ve got Chargify’s Michael Klett and our very own Patrick Campbell to share their billing and pricing predictions. And we connect with OpenView’s Blake Bartlett on product-led growth.

Your upcoming trip: no suitcase required

January 22, 2020 10:00 - 7 minutes - 8.18 MB

Today, we’re talking subscription-based beauty—in both style and care. Plus, a bit about cross-pollination in the professional sphere. Why is it important?

You can always come home

January 21, 2020 10:00 - 10 minutes - 10.4 MB

Today, we're becoming friends with our exes. We’re also flying into new finance-tracking with Copilot subscription finance tracker. And finally, Comcast is doing something right. 

Oh wow, that's awkward

January 20, 2020 10:00 - 7 minutes - 8.36 MB

Today, things get awkward. Plus, James shows us how to navigate the overflow of streaming TV subscriptions.

You're getting warmer...

January 17, 2020 10:00 - 10 minutes - 11.4 MB

Today, we have advice for the newbie managers out there. Plus, everyone’s going crazy for Plaid—the Plaid/Visa duo that is. And, why your sales outreach should be a bit warmer.

Casper's IPO: fight or fright?

January 16, 2020 10:00 - 7 minutes - 7.21 MB

Today, Casper haunts the IPO space and SmileDirectClub expands its market. Plus, knitters master their craft with subscription. 

Face it, nobody cares

January 15, 2020 10:00 - 7 minutes - 6.82 MB

Today, we take it back to school—product school. We also take a look inside subscription education. And Ben Horowitz reminds us: "Nobody cares."

Conversing > selling

January 14, 2020 10:00 - 9 minutes - 9.27 MB

Today, video is here to stay. And we wonder: Will the power of conversational marketing trump traditional sales in 2020? Then, a pricing workshop from the minds of our very own pricing pros. 

It's time for a rebrand

January 13, 2020 10:00 - 9 minutes - 9.28 MB

Today, we welcome the newest unicorn to the subscription space. We're also eyeing a Twitter thread from a VP at Bain Capital—on the funnest facts in consumerism. And finally, it's time for a rebrand. We have an interview with marketing transformation-driver, thought leader, and mentor James Sivis from Wonderlic on why.

Let's get digital

January 10, 2020 10:00 - 7 minutes - 7.66 MB

Today, more 2020 tools and trends. This time, for online and digital marketing. Plus, a Litmus webinar for the new email decade. 

Low-margin work leads to ruin

January 09, 2020 10:00 - 8 minutes - 8.67 MB

On today’s episode, a bit about mindset and margin. Also, social media marketing pro and TedX speaker Teresa Heath-Wareing brings us some insight on connecting with customers—and we are completely on board with her sentiment. Plus, the website features that will win subscribers over. 

Retention first?

January 08, 2020 10:00 - 15 minutes - 16.1 MB

Today, a musical look at the future of streaming. Plus, customer retention predictions for the year to come. And the retailpocolypse is on fire. When will retail fight back? 

Slack costs less outside the US

January 07, 2020 10:00 - 8 minutes - 9.2 MB

Today, a 2019 year in review. Plus, a SaaS founder drops the knowledge while Disney+ viewers drop their subscriptions. 

$117 billion by 2022

January 06, 2020 11:00 - 7 minutes - 7.58 MB

We are back and feeling better than ever, kicking off what we’re hearing is "the year of subscription service growth." We also have 10 must-have features for subscription billing platforms in 2020. Plus, how to price for SaaS success in the new year. 

Read me, please

December 20, 2019 10:45 - 6 minutes - 7.47 MB

Today, Sleeknote unveils the best subject lines of all time. Plus, an ebook for the product pros (and pros-to-be) out there. And, we witness Luminary and Alexa team up.

Behind the minds of 3k founders

December 19, 2019 10:00 - 6 minutes - 7.46 MB

Today, we’re scooting on out of here with subscription scooters. But first, Nathan Latka interviews 3,000 founders to uncover their unique strategies to driving growth. And finally, we help you build trust.

Gather round the campfire

December 18, 2019 10:00 - 12 minutes - 12.6 MB

Today, a fizzy new member of the subscription class. And April Dunford of Ambient Strategy is here, as product positioning pro. Plus, Campfire Labs takes a deep dive into Drift’s conversational marketing approach. And we have the inside scoop from their team.

Do you want fries with that? Yes.

December 17, 2019 11:35 - 7 minutes - 7.66 MB

On today’s episode, Autodesk is changing your organizational culture. Plus, a reminder from Theodore Roosevelt, for the doers. And Dan Martell talks upsells.

Losing 4M subscribers in 2020

December 16, 2019 10:00 - 7 minutes - 8.67 MB

On today’s episode, a case of freemium gone wrong with SoundCloud. Plus, a recap on what went down at Recur Boston. And Netflix faces the potential loss of millions in 2020.

Embrace the struggle

December 11, 2019 10:00 - 7 minutes - 7.61 MB

On today’s episode, we spy a new member of “team subscription.” Plus, Peloton falls after lowering subscription app pricing. And SaaS coach Dan Martell knows the power of controlling your mindset.

9,271 storefronts are closing

December 10, 2019 10:00 - 7 minutes - 6.93 MB

We’re just one week out from a webinar that’s totally product-led. Plus, Tien Tzuo on Black Friday and “the death of retail.” Plus, the five meetings every CEO should lead. 

Can product work be done remotely?

December 09, 2019 14:30 - 9 minutes - 9.05 MB

Today, subscription fitness yet again pushes the limit. Plus, Abstract launches a beta integration of Adobe XD. And remote work expert Marie Prokopets puts a lens on remote product work.

What's the ROI of your mom?

December 06, 2019 10:00 - 7 minutes - 8.62 MB

On today’s episode, we’re calculating the ROI of your CSM. Plus, the Product Marketing Alliance drops the Product Marketing Salary Survey. And Sprinklr acquires Nanigans.

Subscription in the kitchen

December 05, 2019 10:00 - 6 minutes - 7.14 MB

Today, there’s nothing better than BBQ. We're also seeing subscription in the kitchen. Plus, learning how to amp up your product release posts. Because face it, they’re kind of lame. 

Bootstrapping to $40M in ARR

December 04, 2019 10:00 - 11 minutes - 11.3 MB

On today’s episode, we learn from Ahrefs—the SEO masters—on how to reach $40 million in ARR (all of it, bootstrapped). Plus Zapier takes case studies to new heights. And a surprisingly potent technique that’ll boost your memory.

Read 'em & reap

December 03, 2019 10:00 - 13 minutes - 13 MB

On today’s episode, we’re eyeing the business books you need to move the needle forward. WordStream drops the five ways to amp up your review game, and later, we talk value in trust. 

Burnout shmurnout

December 02, 2019 10:00 - 14 minutes - 13.3 MB

We took our own advice and on this fine Monday, we are not feeling burnt out... Are you?

Not another Black Friday email

November 27, 2019 10:00 - 11 minutes - 13.1 MB

Today, we are bringing lightness to Black Friday. Plus, how to become an email master.

Becoming Indistractable

November 26, 2019 10:00 - 11 minutes - 28.1 MB

Today, we see the publishing industry as a subscription stalwart. Plus, the "Prophet for Habit-Forming Technology" teaches us how to become Indistractable. 

You're losing 75% of potential customers

November 25, 2019 10:00 - 5 minutes - 5.66 MB

Today, we're calling out cart abandonment. Plus, the subscription business model continues to climb its way to the top.

Stop ignoring your landing page

November 22, 2019 10:00 - 14 minutes - 14 MB

Today, we’re building a business as big as Intercom. Plus, marketing master Dave Gerhardt drops a private podcast. And we’re optimizing landing pages for the long run. 

A PSA to CEOs: stop

November 21, 2019 10:00 - 14 minutes - 15.4 MB

Today, subscription fitness takes the spotlight. Plus, we encourage company founders to stop… and take a breather.

Don't sleep on content

November 20, 2019 10:00 - 11 minutes - 11 MB

Today—and quite frankly, every day—content is queen. We’re talking all things content marketing (even if you’re a skeptic, listen on). Plus, Millennials and Generation Z-ers get hired, but, differently?

A new kind of work week

November 19, 2019 10:00 - 8 minutes - 7.99 MB

Today, we’re chopping a full day off of the work week. We’re also talking customer segmentation and the power of being bootstrapped. 

"The Real Housewives" of tech

November 18, 2019 11:00 - 10 minutes - 10.1 MB

Today: the freshest members of the subscription class, a ProfitWell humble brag, and the Real Housewives of Tech.

The fiercest females in tech

November 16, 2019 11:20 - 11 minutes - 10.6 MB

Today, Rev Boston molds (and honors) the sharpest females in tech. We're also sharing Netflix passwords—plus a tribute to the man, the legend: Don Valentine.

Disney+: a doozy

November 14, 2019 10:00 - 13 minutes - 13.2 MB

On today’s episode, in honor of the Disney+ drop, we go streaming crazy—with live reactions, the hard facts, and a breakdown of the full streaming roster. What would it be like if you subscribed to them all?

So much ROOM for activities

November 13, 2019 16:30 - 16 minutes - 16.9 MB

Today, we’re talking: mental health, physical health, and... phone booths?

75% of your potential customers are leaving

November 12, 2019 10:00 - 10 minutes - 11.2 MB

Today, we have the world’s largest list of branded podcasts and video shows, a fresh drop for Webflow users, and more sports entering the subscription space.

Culture skeptics vs. cynics

November 11, 2019 10:00 - 11 minutes - 11.2 MB

Today, Wistia reminds us of the most important aspect to brand affinity: connection. Pipedrive x Zoho Desk launch an integration, plus Drift’s David Cancel and HubSpot’s Katie Burke get real on workplace culture.

Welcome to the MoneyLion's den

November 08, 2019 10:00 - 7 minutes - 7.13 MB

On today’s episode, Flywire focuses on the customer, MoneyLion drops the “Netflix of finance,” and Impact Pricing launches an online course you’ll be all about.

A slice of pie & a Holy Grail steak

November 07, 2019 10:20 - 10 minutes - 10.2 MB

On today’s episode, a summation of the Lola summit, HubSpot makes an acquisition that will simplify data synchronization, and Grapevine Logic knows: sometimes, it takes a village.

What are you if you're not loyal?

November 06, 2019 10:00 - 8 minutes - 17.3 MB

Today, we’re optimizing for brand loyalty. We also team up with Appcues for a user experience live training, and Kajabi drops a launch.

Is your product socially acceptable?

November 05, 2019 10:00 - 9 minutes - 9.07 MB

Today, we see the power of social proof. Plus, sales advice from a master and why the freemium model isn’t going anywhere.

You really need to floss more

November 04, 2019 10:00 - 13 minutes - 14.5 MB

Today, we are flossing (our teeth, that is). We also see Mixer revisit its pricing strategy, and a new series by the Predictable Revenue team is encouraging your sales people: be less annoying.