Bob Burg is a keynote speaker and the best selling author of the book Endless Referrals, as well as the co-author of The Go-Giver series with total book sales approaching two million copies. For 30 years, he’s helped companies, sales leader, and their teams to more effectively communicate their value, sell at higher prices with less resistance, and grow their businesses based on Endless Referrals. He is an advocate, supporter, and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve.

In this episode, Bob shares the journey, and the premise of The Go-Giver book understands what to focus on serving others, and the law of value. Listen in. 

 

You’ll Learn  

The difference between price and valueLearn what you need to focus in terms of sellingHow to provide the right value And much more!

 

Favorite Quote

“Money is an echo of value.” - Bob Burg

 

Click here to check out Bob’s Website

Check out Bob’s thegogiver.com

 

How to get involved

Lisa is a visionary, who utilize all her multi-passionate strengths in Business and Mindset coaching to help get business and individuals from where they are to where they want to be. Check her website Recognize Your Truth to learn more, download here a FREE Guidebook on How to Launch a Podcast, and you can purchase her Inspirational Sticky notes here. Connect with her via LinkedIn

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