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183. Clay Payne, Cruz and Payne Injury Lawyers – Earn More Leads: Capture Attention, Go Viral

Personal Injury Mastermind

English - June 22, 2023 09:00 - 22 minutes - ★★★★★ - 21 ratings
Entrepreneurship Business Society & Culture Personal Journals personal injury lawyer personal injury marketing pimm chris dreyer law firm attorney lawyer seo law firm marketing personal injury Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


Social media is a great way to build a network of potential clients – even for litigation firms. 90% of the cases at Cruz and Payne Injury Lawyers, came from referral attorneys. That was until Clay Payne (@thepaynelawyer) decided to level up, learn a new skill, and attract more clients. His efforts have paid off. With over 200,000 organic followers on Instagram, he has brought in enough new business to earn him a seat as a partner. He explains how to get over that follower plateau and why you don't need a massive team or fancy equipment to get it done right.

Links
Want to hear more from elite personal injury lawyers and industry-leading marketers?
Follow us on social media for more.
Rankings.io Instagram
Chris Dreyer Instagram
Rankings.io Twitter
Rankings.io Website
Clay Payne LinkedIn 
Cruz and Payne Injury Lawyers, PC Website
Clay Payne Instagram

What’s in This Episode:

Who is Clay Payne?

How can you get quality engagement on social media?

How can an attorney craft messaging for a broad audience and still be attention-grabbing?

How can you create a great social presence without a creative team?

Past Guests
Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert

Additional Episodes You Might Enjoy

80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good

84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry

101. Pratik Shah, EsquireTek — Discovering the Power of Automation

134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend

104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok

63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche

96. Brian Dean, Backlinko — Becoming a Linkable Source

83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow

73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels

Social media is a great way to build a network of potential clients – even for litigation firms. 90% of the cases at Cruz and Payne Injury Lawyers, came from referral attorneys. That was until Clay Payne (@thepaynelawyer) decided to level up, learn a new skill, and attract more clients. His efforts have paid off. With over 200,000 organic followers on Instagram, he has brought in enough new business to earn him a seat as a partner. He explains how to get over that follower plateau and why you don't need a massive team or fancy equipment to get it done right.


Links

Want to hear more from elite personal injury lawyers and industry-leading marketers?

Follow us on social media for more.

Rankings.io Instagram

Chris Dreyer Instagram

Rankings.io Twitter

Rankings.io Website

Clay Payne LinkedIn 

Cruz and Payne Injury Lawyers, PC Website

Clay Payne Instagram


What’s in This Episode:


Who is Clay Payne?


How can you get quality engagement on social media?


How can an attorney craft messaging for a broad audience and still be attention-grabbing?


How can you create a great social presence without a creative team?



Past Guests

Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert


Additional Episodes You Might Enjoy


80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good


84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry


101. Pratik Shah, EsquireTek — Discovering the Power of Automation


134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend


104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok


63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche


96. Brian Dean, Backlinko — Becoming a Linkable Source


83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow


73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels

Twitter Mentions