168. Mike Morse, Fireproof Performance — Maximizing Profitability: Managing Case Flow and Team Capacity
Personal Injury Mastermind
English - March 09, 2023 08:00 - 37 minutes - ★★★★★ - 21 ratingsEntrepreneurship Business Society & Culture Personal Journals personal injury lawyer personal injury marketing pimm chris dreyer law firm attorney lawyer seo law firm marketing personal injury Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Mike Morse and John Nachazel not only built the largest personal injury firm in Michigan but grew the annual revenue at Mike Morse Law Firm (@855mikewins) from $17 to $160 million. They wrote the book Fireproof as a step-by-step guide for others to follow their lead. On the surface, the growth equation seems simple enough. Begin with marketing. Add cases. Increase revenue. But as the caseload increases, so should the number of staff. Knowing when to hire can be challenging - even the most successful firms stumble on capacity issues.
Using Fireproof as the groundwork, Mike built Fireproof Performance to help firms understand their numbers and grow exponentially. On today's show, Mike explains how to manage the flow of cases for purposeful growth. And how to turn a trickle of leads into rain.
Mike is such a wealth of information that this is our second conversation with him. Click out his last episode here: 59. Mike Morse, Mike Morse Law Firm: Smart Risks, Smart Choices and Becoming Fireproof
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Fireproof Book
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Fireproof Performance Instagram
59. Mike Morse, Mike Morse Law Firm: Smart Risks, Smart Choices and Becoming Fireproof
What’s in This Episode
Who is Mike Morse?
Why every employee should increase profit or convenience.
How understand the capacity of your teams.
How to increase the number of clients your firm brings in.
Past Guests
Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert
Additional Episodes You Might Enjoy
80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good
84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry
101. Pratik Shah, EsquireTek — Discovering the Power of Automation
134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend
104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok
63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche
96. Brian Dean, Backlinko — Becoming a Linkable Source
83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow
73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels
Mike Morse and John Nachazel not only built the largest personal injury firm in Michigan but grew the annual revenue at Mike Morse Law Firm (@855mikewins) from $17 to $160 million. They wrote the book Fireproof as a step-by-step guide for others to follow their lead. On the surface, the growth equation seems simple enough. Begin with marketing. Add cases. Increase revenue. But as the caseload increases, so should the number of staff. Knowing when to hire can be challenging - even the most successful firms stumble on capacity issues.
Using Fireproof as the groundwork, Mike built Fireproof Performance to help firms understand their numbers and grow exponentially. On today's show, Mike explains how to manage the flow of cases for purposeful growth. And how to turn a trickle of leads into rain.
Mike is such a wealth of information that this is our second conversation with him. Click out his last episode here: 59. Mike Morse, Mike Morse Law Firm: Smart Risks, Smart Choices and Becoming Fireproof
Links
Want to hear more from elite personal injury lawyers and industry-leading marketers?
Follow us on social media for more.
Fireproof Performance Instagram
59. Mike Morse, Mike Morse Law Firm: Smart Risks, Smart Choices and Becoming Fireproof
What’s in This Episode
Who is Mike Morse?
Why every employee should increase profit or convenience.
How understand the capacity of your teams.
How to increase the number of clients your firm brings in.
Past Guests
Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert
Additional Episodes You Might Enjoy
80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good
84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry
101. Pratik Shah, EsquireTek — Discovering the Power of Automation
134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend
104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok
63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche
96. Brian Dean, Backlinko — Becoming a Linkable Source
83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow
73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels