In episode 117, Jason Tatum, VP of Product at CallRail, joins the show to discuss AI-Powered call tracking and how it can be used to uplift your SEO efforts.

Jason highlights the valuable relationship between AI-powered call tracking and SEO, emphasizing the identification of patterns and trends.

We also glimpse into the future of AI at CallRail and discuss the ways that organizations are seamlessly implementing the technology into SEO and marketing processes.

(0:00) Intro

(10:20) AI-Powered Call Tracking and the Relationship to SEO

(15:15) How to Identify Patterns and Trends

(17:02) How Marketing Teams are Using CallRail Summaries

(18:31) How Marketers Apply Brand Sentiment Insights from Summaries

(20:51) The Future of AI at CallRail

(25:38) How to Implement This Technology into SEO Processes

(27:30) Conversation Intelligence with CallRail

(30:50) Rapid Fire Rankings

Top 3 of anything:

CyclingGreat BritainLife

Rank your best Product marketing win:

When Google Data Studio was first released, we got invited to be a part of the beta. We got the CallRail link up on the Google Studio page. That's my best win.

Rank your top 3 Product tools:

Pen & PaperAtlasHey

Rank your best SEO or Product trick or tactic:

Have call summaries setup.

Rank what you love most about being in the Product industry:

Making people's businesses and days better.

Rank your top 1-3 marketers:

Laura BeussmanMarie Pat DonallenAndy Powell

Rank your best SEO or Product learning resource:

Neil Patel & Rand Fishkin

Rank your top cause or charity:

Bike Law