Five Reasons Why Most Business Cash Infusion Strategies Fail

What would it be like to collapse making more money in seven days than you ever have all month long? 

You can do just that by having a successful cash infusion strategy. 

Understand the ins and outs of what goes into the process of getting money fast for your business, no matter if it's Black Friday, a challenge, a 24-hour or a 72-hour sale – know exactly the pieces that need to be in place and the mistakes to avoid to make your project work. 

Tune in to this powerful ʀᴀɪꜱᴇ ʏᴏᴜʀ ɢᴀᴍᴇ episode: Five Reasons Why Most Business Cash Infusion Strategies Fail  ▶

Key points discussed in this episode: 

✔️ The #1 mistake people make with their cash-infusion strategy is believing that discounting their services works.

You don't have to SLASH your prices in order to get people to buy quickly. Flash sale doesn't mean it has to be cheaper. You can do a cash infusion strategy with the exact offers that you have right now, with a $10,000 VIP day, a $30,000 mastermind, or a $5,000 membership course. It can be anything!

✔️ Mistake #2: Not giving yourself lead-up time to the strategy. 

People paying attention to you on social media are not watching all the time. So if you just show up on your birthday and make a 24-hour flash sale (when you haven't done any before), it'll all be crickets. You have to take them on a journey to get there. 

✔️ Mistake #3: Overcomplicating the process.

We have been inundated with the new-fangled word that's been around for the last decade - funnels. We problematize everything when we can create a simplified cash infusion strategy. Our business typically uses only three pieces: content, live streaming video, and an order form. So no all of the extra complicated stuff. 

✔️ Mistake #4: Poor positioning. 

Make sure that your social media pages position you as a likable authority. There's the synergy of posting where there is you as a real person who owns a business. As an expert, talk about your subject matter, the knowledge that you've gained is what you teach clients and the results that clients get.  

✔️ Mistake #5: Absolutely having no strategy. 

Showing up and putting a discounted offer out there and still waiting to get YESes? It's not because of the price. The strategy is about having content that creates an atmosphere where people are ready to purchase from you. That's what the strategy is about. 

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Loved this episode? Know that it's your time. Listen, love, when you stop playing small and show up fully, your business and income will naturally grow as you do too. 

Discover how to achieve the next Level of Authority and remove any blocks sabotaging your sales. http://shamecatankerson.com/

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