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The Biggest Mistake People Make when Cold Calling Prospects
RainToday's Sales Tips & Techniques Podcast
English - March 13, 2012 11:30 - 18 minutes - 17.1 MB - ★★★★ - 9 ratingsBusiness Education complexsales leadgeneration sales salestraining Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Never Discount Your Price
When you make cold calls or send prospecting emails, should you try to sell the person on the value of your services—of what you have to offer? If you answered yes, you are wrong. Listen as RAIN Group Co-President John Doerr explains what you should do, as well as how to sell your services based on value so that you generate new business at higher prices.