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How Content Marketing Helps Small Firms Win the David vs. Goliath Battle
RainToday's Sales Tips & Techniques Podcast
English - May 22, 2012 11:00 - 18 minutes - 16.7 MB - ★★★★ - 9 ratingsBusiness Education complexsales leadgeneration sales salestraining Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: One Sure Way to Increase Sales
Next Episode: The Only Thing You Need for a Successful Cold Call
Think you can't compete with the larger firms in your industry? Think again. Content marketing is the great leveling field that allows you to not just compete but win that battle. Listen as content marketing evangelist Joe Pulizzi discusses a simple content marketing strategy that can put small B2B service firms ahead of large competitors.