Restaurant Marketing in a Changing World, with Brandon Rhoten
QSR Uncut
English - September 28, 2023 18:00 - 35 minutes - 24.6 MB - ★★★★★ - 27 ratingsEntrepreneurship Business Management restaurant food business leadership insights fast casual fast food entrepreneurship innovation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Next Episode: The Reinvention of Veggie Grill
GroundTruth CMO Brandon Rhoten joins QSR editorial director Danny Klein for a wide-ranging chat on how the job of today’s restaurant marketer has changed. What data matters? Can you turn engagement into visits? And where does it all go from here? Rhoten is a digital marketing veteran who’s led campaigns for some of the industry’s most recognizable brands including CMO positions at Papa Johns and Potbelly. As VP of Marketing, he was also instrumental in developing Wendy's award-winning snarky social media strategy.