Pushing Send artwork

S01 E00: Pushing Send - Trailer

Pushing Send

English - May 05, 2020 17:00 - 4 minutes - 3.45 MB
Marketing Business Technology Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed


We’re days away from putting the final touches on Season 1 of our new podcast Pushing Send, and we thought we might give our listeners a sneak peek into the show, which is all about people who create amazing emails. The series highlights their strategies and how they connect and engage with subscribers. Our guest-list includes seasoned experts like Bill Macaitis, the former CMO at Slack; Joanna Wiebe, the founder of Copyhackers; and John Lee Dumas, the founder, and host of the award-winning podcast Entrepreneurs on Fire. Today you will hear from the host Bryan Kelly as well as Jared Loftus and Emily Dowd from the rasa.io team, who will give you a taste of what to expect, sharing their thoughts on the approach to the show and reflecting on the comments made by our first few guests. Be on the lookout for Episode 1 and 2 that will air on May 12th, 2020! 


Key Points From This Episode:

Why the behind-the-scenes stories of a great email are particularly illuminating. Acknowledging the thought, effort, and creativity required to create an impactful email. The idea that every email sender has a different goal and measure of success. The difficulty of editing interviews when all the content is so good! Hear what success for this podcast looks like, including inspiring and building relationships. What emails and dating have in common…


Tweetables:

“To form or further relationships or get a message across takes effort. It takes some thought and some creativity, and hearing how people go about that and come up with those ideas I think is going to be really interesting.” — @JaredLoftus [0:01:22]

“I think what is going to be such a great takeaway from this whole series is that each email sender has a different goal that they are talking about and what success means to them.” —  Emily Dowd [0:01:41]

“For the record, I would be skeptical of anyone that doesn’t think email is sexy.” — @JaredLoftus [0:03:20] 


Links Mentioned in Today’s Episode:

Bill Macaitis on LinkedIn

Slack 

Joanna Wiebe

Copyhackers 

John Lee Dumas on LinkedIn

Kurt Elster

Shopify

Jared Loftus on LinkedIn

Jared Loftus on Twitter

Emily Dowd on LinkedIn 

Bryan Kelly on LinkedIn

rasa.io

Get in touch with us via email at [email protected] or follow us on:

Twitter: @rasa_io
LinkedIn: rasa.io
Instagram: @rasa.io
Facebook: rasa.io
YouTube: rasa.io

Twitter Mentions