How PR + Public Affairs Helped Sink Bad Legislation Not Benefitting the General Public

Public Relations Review Podcast

English - June 18, 2021 19:04 - 26 minutes - 27.9 MB - ★★★★★ - 2 ratings
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Former TV news journalist Lezli Luneckas-Broomhall, Luneckas Consulting in Cedar Rapids, Iowa, who transitioned into public relations, used her combined skills to help defeat legislation in Iowa that would have had a very negative impact on the general public healthcare mistakes. Listen as she outlines her team's strategy that generated ample public resistance to a bill that would have limited financial recovery that hospitals /doctors would pay for medical mistakes. How did they find former patients to speak about the difficulties the suffered from malpractice. How did she construct her successful campaign. Listen. Learn. Share. Lezli can be contacted at: IowaPRandMarketing.com

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