Bobby Fried ’67, a successful marketing executive and the best-selling author of “Igniting Your True Purpose and Passion,” shares his insights on a variety of subjects including achieving a balance in life that leads to true success and fulfillment. Other subjects include time management, re-defining our “personal brands” during turbulent times, the vital importance of perseverance, and six decades as an enthusiastic fan of Friar basketball

 

A cancer survivor himself, Bobby also discusses his newest project, an e-book called “A Cancer Survivor’s Etiquette Guide: How to Act and Communicate with Someone You Know Battling Cancer.” You can access that e-book here.

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