Snowflake's Lars Nilsson on Sales Development

Protect the Hustle | A SaaS Podcast

English - November 29, 2022 10:00 - 47 minutes - 43.1 MB - ★★★★★ - 135 ratings
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Previous Episode: Building in public with Arvid Kahl

Next Episode: Bitly's Tara Robertson on setting up a team of highly skilled marketers

Check out the detailed field guide here

Topics discussed in this episode:

02:13 - Zeroing in on Sales Roles08:23 - Hiring someone with a fire in the belly14:07 - SDR Training, Enablement and Progression21:00 - Setting up sales opportunities for success39:01 - The value of compassionate leadership

This is a Paddle production—the first media network dedicated entirely to the SaaS and subscription space.