Festival Talk | Brand Activism in a Hyper-Charged Society
Progress Through Creativity
English - June 03, 2020 04:00 - 37 minutes - 43.2 MBMarketing Business News Business News cannes lions progress advertising business creativity marketing Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
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At Cannes Lions in 2019 Tiffany R Warren, SVP and Chief Diversity Officer at Omnicom and Founder & President of ADCOLOR chaired a panel examining successful and unsuccessful attempts by brands to take a stand on divisive issues and discussed execution, outcomes and how to successfully embrace brand activism, in a real, impactful way.
She was joined by Wieden+Kennedy Co-president & chief creative officer Colleen Decourcy, Writer, Producer and creator of the critically acclaimed series Blackish, Grownish and Mixedish Kenya Barris and President & CEO of TBWA\Worldwide Troy Ruhanen.