290: How to Establish Authority and Generate Limitless Leads on Facebook with AJ Cassata

The Predictable Revenue Podcast

English - March 09, 2023 16:11 - 58 minutes - 81.2 MB - ★★★★★ - 33 ratings
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Previous Episode: 289: The Importance of Clean Data When Prospecting with Jake Biskar

Next Episode: 291: Prospecting with Purpose: Navigating Challenges and Building Relationships with Joey Williams

AJ Cassata joins Collin Stewart on this episode of the Predictable Revenue podcast to discuss establishing authority and generating leads on Facebook.

Highlights include: how AJ got into sales development consulting (1:15), how community drove early growth at RevenueBoost (11:10), how your Facebook group can act as a lead magnet (17:55), how to choose the right platform for your community (20:05), two factors to consider before starting a community (26:00), the step-by-step process of building a community (30:53), how to get people to join your community in the early stages (36:50), tips to keep your community engaged long-term (43:36), striking a balance between providing value and generating leads (46:54), and the prospecting process inside a Facebook group (52:03).

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