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193: Selling into Ever-Changing, Highly Regulated Industries - Part 2: Healthcare
The Predictable Revenue Podcast
English - April 08, 2021 11:30 - 30 minutes - 30.1 MB - ★★★★★ - 33 ratingsManagement Business Entrepreneurship outboundsales sales predictablerevenue saas salesrep sdr Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Mac McKellar, National Sales Director at Nona Scientific, joins Sarah Hicks on the second episode in the Selling into Ever-Changing, Highly Regulated Industries series on the Predictable Revenue Podcast.
Mac is a national award-winning sales professional with over a decade of healthcare and laboratory experience in both sales and executive leadership. Highlights include: the regulations salespeople in this space have to worry about (1:57), how Mac and his team stay up to date (3:48), keeping every department up to date (5:24), the pertinence of unity between sales and marketing (6:30), using research to generate new opportunities and spark conversations (15:40), and instilling confidence in your prospects (20:35).
SHOW NOTES:
Selling into Ever-Changing, Highly Regulated Industries - Part 1: Technology & Cyber
More on becoming a valued partner: How to Get The Attention of Any Decision-Maker to Expand Your Sales Within An Enterprise Account