Why did Jeff Graubard name his PR firm The Other Agency? For starters, the name served a practical purpose, in that it was the other agency he started after spending more than 25 years running the Manhattan-based Graubard Group. The name was also a nod to the unique business niche Jeff had carved out working with major corporations like Wal-Mart, Verizon and the four major professional sports leagues. As we come to find out in this episode of the PR Talk podcast, Jeff’s experience as an older professional in the youth-centric world of marketing and public relations also gives his agency something of an outsider’s point of view.

Read the entire write up at https://www.veracityagency.com/podcast/jeff-graubard/

 

Why did Jeff Graubard name his PR firm The Other Agency? For starters, the name served a practical purpose, in that it was the other agency he started after spending more than 25 years running the Manhattan-based Graubard Group. The name was also a nod to the unique business niche Jeff had carved out working with major corporations like Wal-Mart, Verizon and the four major professional sports leagues. As we come to find out in this episode of the PR Talk podcast, Jeff’s experience as an older professional in the youth-centric world of marketing and public relations also gives his agency something of an outsider’s point of view.

Read the entire write up at https://www.veracityagency.com/podcast/jeff-graubard/