93. How to Create Juicy Content That Converts to Clients

This week we are talking all about how to make your content more juicy!

Here are a few reasons why this matters:

#1: People have minuscule attention spans. You have to stand out quickly as people are scrolling or being bombarded by emails. You can’t just do the status quo when it comes to producing content.

#2: The sheer volume of content being produced, across massive amounts of platforms - this means your content has to shine above the noise.

I want to emphasize quality over quantity because you don’t need to burn yourself out posting 3x a day on ALL the platforms. That can be effective when you are scaling your business and have a team to support you, but we are going to keep it simple. I recommend picking 1-2 platforms and going all in those.

Remember, it takes 3-6 months to get traction on any one platform so stick with it!

This episode focuses on creating for social media and email content, because having an email list is super important to building a brand, business or side hustle. You can use these principles for building better content that converts across your social platform of choice.

The two questions you need to ask when creating content

These are the 2 questions you absolutely must always ask yourself before putting out any type of content:

Why should someone care?

What’s in it for them?

Creating content should always be for your audience (not you!). If your content can’t answer those 2 questions, then adjust it or delete it.

Hit PLAY to hear the (6) keys to juicy content and how to incorporate each one in your content creation process!

At the end, I reveal the behind-the-scenes view of taking a client’s social media posts and giving them a glow up. I made small tweaks and share all the details so you can make these changes in your own copy too!

PLUS - I give some fire bonus tips at the end of this episode on having the strongest CTA possible in every social post and email, in order to convert followers to customers!

Hit PLAY to hear all the goodies, screenshot the episode and tag me on IG while you are listening.

This week we are talking all about how to make your content more juicy!

Here are a few reasons why this matters:

#1: People have minuscule attention spans. You have to stand out quickly as people are scrolling or being bombarded by emails. You can’t just do the status quo when it comes to producing content.

#2: The sheer volume of content being produced, across massive amounts of platforms - this means your content has to shine above the noise.

I want to emphasize quality over quantity because you don’t need to burn yourself out posting 3x a day on ALL the platforms. That can be effective when you are scaling your business and have a team to support you, but we are going to keep it simple. I recommend picking 1-2 platforms and going all in those.

Remember, it takes 3-6 months to get traction on any one platform so stick with it!

This episode focuses on creating for social media and email content, because having an email list is super important to building a brand, business or side hustle. You can use these principles for building better content that converts across your social platform of choice.

The two questions you need to ask when creating content

These are the 2 questions you absolutely must always ask yourself before putting out any type of content:

Why should someone care?

What’s in it for them?

Creating content should always be for your audience (not you!). If your content can’t answer those 2 questions, then adjust it or delete it.

Hit PLAY to hear the (6) keys to juicy content and how to incorporate each one in your content creation process!

At the end, I reveal the behind-the-scenes view of taking a client’s social media posts and giving them a glow up. I made small tweaks and share all the details so you can make these changes in your own copy too!

PLUS - I give some fire bonus tips at the end of this episode on having the strongest CTA possible in every social post and email, in order to convert followers to customers!

Hit PLAY to hear all the goodies, screenshot the episode and tag me on IG while you are listening.