PP 344: Christine McAlister, Business and Success Coach and Founder of Life With Passion
Positive Productivity
English - May 01, 2018 10:00 - 43 minutes - 40 MB - ★★★★★ - 138 ratingsEntrepreneurship Business Education Self-Improvement entrepreneurship productivity smallbusiness entrepreneur worksmarter Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: PP 343: Get Rid of the Grimace
Next Episode: PP 345: Stepping on the Scale
Christine was our guest on episode 122, and since then has written, edited and published her first book, The Income Replacement Formula. In this episode, we chat about Christine's writing journey, revenue models authors can build behind their books, quality marketing vs. quantity marketing and more!
Highlights:
03:55 Christine describes her journey as an author
07:55 How to use a book to secure high-end clients
14:10 Christine's seven simple tips
16:30 Icky sales techniques
20:20 Give in public, sell in private
26:30 Quality marketing vs. quantity marketing
28:28 Christine's self-care and systems during the writing process
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp344.