Chris Bondy, Gannett Distinguished Professor, School of Media Sciences, Rochester Institute of Technology and Wayne Peterson, Principal, Black Canyon Consulting Group, discuss how the business of print has changed, and how the team at Unsquaring The Wheel is helping printers successfully transform from print shops, to brands.  

Unsquaring The Wheel: https://www.unsquaring.org / Unsquaring The Wheel on Amazon: http://ow.ly/BiBU30jJf6P / Chris Bondy:  https://www.linkedin.com/in/cbondy / Wayne Peterson: https://www.linkedin.com/in/waynepeterson/