Exponential Email Returns with Jeff Herman, LawnStarter
Podcasts From The Printerverse
English - September 01, 2022 21:49 - 21 minutes - 20.2 MB - ★★★★★ - 28 ratingsTechnology Business pmc podcasts deborahcorn design digitalprint directmarketing mail marketing print printbuying Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Embellished Sustainability Claims with Karen Kromat, Case Paper
Next Episode: Ep. 26 Print Buying UKvUSA: Newsletter and Email Review
Jeff Herman, Editor in Chief at LawnStarter, joins Deborah Corn to discuss his company's creative email campaign that shares interesting "study" stories, the reward of backlinks and more powerful SEO, and how this impactful engagement strategy has nothing to do with sales.
Mentioned in Today’s Episode:
Jeff Herman: https://www.linkedin.com/in/jeffjherman/
LawnStarter: https://www.lawnstarter.com/
LawnStarter Blog: https://www.lawnstarter.com/blog
Lawn Love: https://lawnlove.com/
Deborah Corn: https://www.linkedin.com/in/deborahcorn/
Print Media Centr: https://printmediacentr.com
Project Peacock: http://projectpeacock.printmediacentr.com/
Girls Who Print: https://girlswhoprint.net