It's basic good manners, isn't it, to welcome your podcast guest with some introductory information and at the end, to bid them farewell?

How you do it, is up to you but in my experience a decent intro and outro demonstrates your production values.

It signposts to both potential and regular listeners that they're in the right place to  find the information they're seeking.

Should you have music in your intros and outros? I think so - but it's not obligatory.

Should you worry about people skipping over your intro to get to the meat of the episode?

No. There'll be plenty of other listeners who love your intro.

Should you be concerned that people won't bother to listen to the very end to catch your carefully crafted outro?

No, most people listen to the end according to statistics published in the RAJAR 2020 report - so use their loyalty to issue your call to action.

Links mentioned or promised on the podcast for sites that we find the easiest to download music from.

Audio Jungle for an excellent choice of music  and reasonable prices
BBC Sound Effects for free sound effects
YouTube for free music
Pixabay for free music
CC Mixter for free music
Purple Planet for free music

About me
Hello, I'm Serena Gay, a BBC-trained journalist and a former international satellite TV presenter.

I have many years of news and audio production experience which I now use to great effect as CEO of a podcast making company called "Made4U Podcasts".

I've  also helped run family businesses in the UK and Germany in the tourism and wine education fields.

So I understand the pressures on businesspeople to perform, promote and reach new and profitable streams of clients.

That's why these podcasts are short, pithy and full of information - not blather!

Contact...

Facebook: @Made4uPodcasts
Facebook Group: @Podcasting Blueprint for Women Business Owners
Website: www.made4u-podcasts.co.uk
Email: [email protected]

Why not download my guide to business podcasting -  it adds a great deal more detail to this podcast’s content.

P.S. I use and recommend podcast host Buzzsprout to new podcasters who want to  get their shows listed on every major podcast platform. You can use this link to sign up. If you choose a paid plan  you’ll get a $20 or a £15 Amazon gift card. This will also help support my show - so thank you!