Why You Should Create Blog Posts For Your Podcast

There are several advantages to creating blog posts for your podcast episodes. It gives your current listeners an alternative way to connect with your show and helps potential listeners discover you on a platform outside of their favorite podcast app. Additionally, it allows you to repurpose content used to prepare for your podcast and amplifies your podcast's chances of ranking better on search engines.

Your blog post can serve as a hub for your current episode, featuring expanded show notes, an embedding of your recording, and any additional content you created for your show, such as imagery, slides, webinars, or videos.

In Episode 39, I zero in on why blog posts provide a major boost in exposure for your podcast. You'll learn why you should take this extra step and produce a post for every episode you do, as well as what your posts should include (which I kinda just spilled in paragraph two of this show summary. Oh well, listen anyway!).


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Thank you for being part of the Podcast Theory experience! Past seasons of this podcast include:

Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)
Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)
Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)
Season 4: Replays of daily livestreams that take place every weekday on YouTube

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Podcast Theory is A Bombtrack Media Production