With sites like Facebook, Instagram, and Linked In changing their algorithms on a constant basis, it can be hard to gain traction from an organic standpoint when using these platforms to build your podcast audience. It's practically a necessity to implement a paid advertising strategy to maximize value on these networks.

That said, there are also ways to grow your podcast without investing a lot of money. Depending on your budget, you'll want to find the best approaches that help your brand podcast move forward. And while one approach may work better for one brand than the next, there are some time-tested practices that you can implement today that will elevate your initiatives, no matter where your efforts currently stand.

On Episode 96 of Pod Theory, I'm going to discuss how you can grow your podcast without spending a dime on ads. When executed consistently and effectively, these strategies serve as sound approaches to growth without investing money in advertisements.

What are some creative ways you've found to grow your podcast without spending money on ads? Find me on Twitter and let me know your approach and how it worked for you!


Buzzsprout: Podcasting's #1 Hosting Site
Click Here to Sign Up For Buzzsprout and Receive a $20 Amazon Gift Card!

MUSIC CREDIT: Theme music for Pod Theory - Big Vision - via purple-planet.com

Thank you for being part of the Podcast Theory experience! Past seasons of this podcast include:

Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)
Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)
Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)
Season 4: The Debut Season of Podcast Theory - COMING SPRING 2024!

Get hands-on, comprehensive assistance with your podcast efforts. From developing your ideas to taking production off your plate, we've got you covered at Bombtrack Media! Click here to learn more

Current Theme Music courtesy of Alex Grohl via pixabay.com

Podcast Theory is A Bombtrack Media Production

Twitter Mentions