The Western Cape & Los Angeles: Managing tourism for good

Place2Place

English - July 27, 2022 11:00 - 26 minutes - 23.9 MB - ★★★★★ - 1 rating
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Previous Episode: Tasmania & The Western Cape: The importance of authentic place storytelling

Next Episode: Los Angeles & Toronto: Inclusivity, community, and the evolving purpose of place marketing organisations

How we can make sure that travel delivers positively for a community? Monika Iuel, Chief Destination Marketing Officer for Wesgro, joins Adam Burke, President & CEO of Los Angeles Tourism & Convention Bureau, for the latest Place2Place podcast. From transitioning to a resident-centric organisation to creating legacy from your events, listen in as Monika & Adam explore the ways that travel can be used for good.

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