Minisode - 2023 Global Comms Report Recap by Cision and PRWeek

Pitchin' and Sippin' with Lexie Smith

English - May 18, 2023 08:00 - 15 minutes - 10.8 MB
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Previous Episode: The Gen Z Perspective on Media & PR with Amber Sabri of Azhar PR

Next Episode: Effectively Representing Marginalized & Underrepresented Groups in PR with Caitlin Copple of Full Swing PR

In this minisode, host Lexie Smith walks listeners (and viewers) through the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and Cision. She breaks down various segments of the report and helps listeners digest some of the results and statistics so they can best apply the information to their PR strategies going forward.

Here’s what you’ll learn:

Highlights from the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and CisionWho has the power to persuade in the media industry globally and within the United StatesTop platform preferences of communications professionals and PR prosMainstream journalists were rated the top in the US for “Most Influence”The least influential groups globally and in the USContent considerations statistics on what audiences want to see in 2023Resources Lexie is looking at for PR day to dayAnd More!

Find the full Muck Rack report here: https://www.cision.com/resources/white-papers/2023-global-comms-report/

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