Rachel Costello - The Toughest Battles in SEO are Internal: How to Prioritise & Demonstrate Value

Pint-Sized Marketing Podcast

English - August 06, 2018 23:00 - 15 minutes - 6.96 MB
Careers Business Technology marketing digital marketing seo pcc content marketing strategy Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Dan Saunders - The Guardian Angels and the Deadly sins of ecommerce SEO

Next Episode: Gavin Duff - Know Your Audience: Spend Less, Earn More, Be Smarter

Battling it out in the SERPs with your competitors is one thing, but battling it out within your own company to get SEO tasks actioned is the real challenge in our industry. Rachel will talk you through how to prioritise and demonstrate the value of your SEO work in order to get tasks moved up the development queue, as well as receiving the buy-in your team deserves.