Pe120 Effects-Based Retail & Merchandising of Cannabis
Periodic Effects: Cannabis Science Podcast
English - October 29, 2019 13:00 - 1 hour - 24.5 MB - ★★★★★ - 135 ratingsCourses Education Business business cannabis education entrepreneur management marketing science Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Pbs049_Why Cannabis Knowledge is Power for Budtenders
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Cannabis Retailers are battling oversaturation with multiple competitors in walking distance. When consumers have so many shops to choose from, how does a Retailer stand out? Some are starting to differentiate themselves by switching to Effects-Based merchandising and education. Today’s guest is Bruce Caruso, General Manager for Green Oasis. We discuss how Bruce stopped selling on Sativa & Indica and what it’s doing for the bottom line.