Pawareness Podcast # 49 | What is Human-Grade Fresh Cat Food? | Smalls for Cats

In this episode of the Pawareness Podcast, we welcome Jibran Malek, Director of Partnerships for Smalls for Cats. Jibran shares how the business specializes in protein food with no fillers. Their products are carefully prepared by cooking human-grade ingredients, flash freezing them, and carefully packing them into dry ice with biodegradable insulation.

Jibran recounts how the pandemic has led their business to provide available cat food to pet owners who found it impossible to go out during lockdowns. Their subscription and delivery process has made it easier and more convenient for the owners to purchase and access their products. Jibran also points out the importance of being aware about what cat food is made of. A cat’s health depends on what they eat, and owners should know which ingredients or recipe provides the necessary nutrition for cats.

As a young business in the pet food industry, Smalls also advocates for animal welfare. They have partnered with various rescues. Animal welfare organizations inform them what they need, and Smalls conducts programs that will address them. They provide free products to every cat that gets adopted from their partner rescue organizations.

“We believe that every cat deserves a fresh start to their new life with their new owner.” - Jibran Malek

Tune in to learn about the health advantages of providing human-grade fresh cat food to your cats!

Visit Smalls for Cats’ official website: https://www.smalls.com/

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Episode Timeline

[00:45] Introducing Jibran Malek of Smalls for Cats
[02:25] How the business started and how they focused on cats
[04:20] A cat’s health depends on cat food
[05:28] Vet testimonials
[06:25] They are not a raw food company
[07:42] The countries that can access their products
[08:50] Rescue partnerships
[10:18] Successes with their partner organizations
[12:00] The process of purchasing products from Smalls
[12:50] The available flavors of their cat food
[14:27] Their most popular flavors
[15:08] Their goals for the business
[18:07] How can people reach out to Smalls for Cats?