In today's episode we're joined by Krinal Mehta, Senior Manager of SEO at FreshBooks. Krinal shares his expertise in optimizing FreshBooks' online presence and the impact of their SaaS-based accounting software on small businesses. 

Learn about FreshBooks' journey in supporting business owners with expense tracking, payroll, and more, along with Krinal’s insights on FreshBooks' strategic approach to user-friendly experiences and efficient business operations. 

Let's dive into the world of FreshBooks and discover how they're transforming the way businesses manage their finances.