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There’s a fine balance between investing generously in your product and effectively managing your margins. 



The key is to find a happy medium between funding a quality product that makes your clients happy (and attracts new ones) and generating enough profit to grow.



Anson Sowby, CEO & Co-Founder at Battery ,shares how his company navigated these waters en route to generating $10 million in revenue with a 20% profit margin.



We discuss:

Balancing the quality of the product with the quality of the margins
Making finance a priority from the beginning
Focusing on growing existing customers rather than chasing new ones
Realizing that you work for your employees, not your clients


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