10: Behind-The-Scenes of Brand Marketing at the Wall Street Journal, with Parth Shah & John Constantine III

Parth Shah and John (“JC”) Constantine III are co-hosts of the Youth Movement Podcast and young marketing professionals currently working for the Wall Street Journal and Barron’s brands. Parth graduated from Northeastern University in Boston and currently works as a Brand Marketing Associate for The Wall Street Journal & Barron’s. JC is a Programmatic Marketing Associate and graduated from the University of Missouri. After meeting each other through work, Parth & JC started the Youth Movement podcast, which amplifies the stories of young professionals, entrepreneurs, activists, and leaders who are building a brighter future with stories and advice on their journey to success.

In this episode, JC and Parth discuss:

- The impact of news publishers on personal social and political decision making, the responsibility and risk of bias in major media, and what the experience of working for the Wall Street Journal is like.

- How to mindfully engage with (or build) impactful digital platforms without risking your mental health, feed fatigue, or information overload

- Advice on seeing “motivation” as a discipline/daily habit and maintaining the unwavering pursuit of your professional goals.

------

Questions Asked:

- When did you first start paying attention to the news?

- What led you to work for WSJ?

- As Gen-Z professionals, how are you making an impact in building the WSJ & Barron’s brand?

- What are you learning about how to form your own social and political opinions?

- How are you taking care of your mental health when your everyday is working to encourage others to consume and engage with news and media?

- What does it mean to cultivate or look to practice motivation daily?

- What are you passionate about and most excited to work towards through 2020?

- What have you learned through building your podcast?

...and so much more!

------

Recommended in today’s episode:

- Documentary: Food Inc.

- Docuseries: History 101 on Netflix

- Docuseries: The Last Dance

- Documentary: Free Solo

- Book: Ride of a Lifetime by Robert “Bob” Iger

- Book: The Hot Hand by Ben Cohen

- Book: The Intelligent Investor by Benjamin Graham

- Book: Rich Dad Poor Dad by Robert Kiyosaki

------

Listen to Youth Movement Podcast: https://open.spotify.com/show/6WetYKPMVZ2hDcsjm6x6Ee

Follow Youth Movement Podcast: https://www.instagram.com/youthmovementpod/

Connect with John: https://www.linkedin.com/in/john-constantine-iii-66a622b5/

Connect with Parth: https://www.linkedin.com/in/parthshah001/

------

Follow Passages Podcast: https://www.instagram.com/passagespod/

Connect with Chloe: https://www.instagram.com/chloe.belangia/