Why Your Practice Marketing Strategy Needs Regular Checkups (#106)

Just like your patients need regular follow-up visits or checkups, so does your practice’s marketing strategy. Online marketing best practices are continually evolving to keep up with changes in search engines. If you aren’t taking the time to update your strategy, you could fall behind your competitors. In this episode, Michael and Scott explain why it’s important to do these regular checks, and what we look for when we do a marketing “checkup” for a practice.

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