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Product Marketing for MedTech w/Marnie Hayutin

Health Connective Show

English - December 05, 2023 18:28 - 23 minutes - 32.9 MB - ★★★★★ - 5 ratings
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Previous Episode: Developing Tech That Doctors Will Actually Use w/Justin Bantuelle
Next Episode: Online Ads For Medical Practices w/Ashlee Hohensee

Marnie Hayutin, founder of Writing.Health, returns to share tips for marketing messaging that work for medtech. Join Marnie, host Michael Roberts, and Ashley Hohensee from P3 as they discuss how to highlight features and benefits of a medtech product without overwhelming people.

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Resources:

The Marketing PyramidFinding Your Content Sweet Spot w/Marnie Hayutin

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