41 – Where the Sales Rep Fits In
Health Connective Show
English - May 20, 2020 00:15 - 23 minutes - 21.9 MB - ★★★★★ - 5 ratingsHealth & Fitness healthcare healthcare providers health it Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 40 – Keeping Communications Open When Offices Are Closed
Next Episode: 42 – Patient Engagement As Restrictions Lift
Greg Rainey, a cofounder of Lighthouse Business Solutions, speaks with Scott about the role of the medical device salesperson in the operating room – a role that is ripe for change in a COVID-19 world. Successful sales reps today are showing that they understand the need to balance administrators’ perspective of wanting to reduce the number of people in an OR, with the need to have the right technical expertise available when timing is critical. You’ll learn how the rep’s role has changed over the years and how they can best help providers today.
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