Want to make more money in your PDR business? Raise your prices.  Easy for you to say, friend. We are first to admit, charging more is scary. At first.  When you hear what happened to us in this episode, you’ll see why it gets easier. Listen for a real example of a low price scaring a customer right into our shop.    How to get to the most important thing in your customer’s mind Where the money is coming from is important  Do your customer’s brag about your pricing? Amazon is all about price, right? The answer will surprise you

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