005 // Showing Up on Social Media

In today's episode, Natalie talks to long time social media expert Jess Nana. Jess is a Social Media coach who empowers wedding and event industry creatives to attract their dream clients through social media.


[2:00] Social Media used to be fun!
[2:44] How did you get into this 8 years ago?
[5:55] Wedding industry love.
[7:00] Finding a niche does make a difference.
[8:20] The shift we are seeing in 2020.
[10:25] The biggest struggle for business owners on Social Media these days.
[11:05] Overcome that Social Media overwhelm.
[13:05] Human Connections.
[15:10] How to stop cringing over creating Insta stories and FB lives.
[17:10] Should we be running our own Social Media accounts as business owners?
[19:00] Did you say you don't have time to engage?
[21:00] 4 Tips to help set up your Social account.
[23:23] OMG! How do you caption videos?
[25:05] "Get over yourself!" Said with love.
[27:35] What's holding us back from showing up?
[29:25] Socially Savvy 12 Week Program.
[31:05] Socially Savvy Hashtag tips.
[35:29] How to choose a Social platform to start with?
[37:00] Core differences between Facebook and Instagram.
[38:15] Developing a cohesive grid.
[40:05] Final tips for showing up authentically on Social Media.

Resources:
Website: Socially Savvy Studio
Instagram: @sociallysavvystudio
Facebook: Become Socially Savvy
That awesome new app that helps caption videos! Zubtitle.com (Thank you, Jess!)