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Courtney & Ian - Growing and Maintaining an Audience
Tenacious
English - October 05, 2020 15:48 - 24 minutes - 22.7 MBBusiness Health & Fitness business culture depression entrepreneur entrepreneurship leadership mental health wellness Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
The canine king of Instagram is undoubtedly the loveable "Tuna". He's a Chiweenie pup with an impressive smile, and an even more impressive fanbase. With over 2 Million followers on Instagram Tuna is a bona fide celebrity. His parents, Courtney and Ian, have grown this page from nothing. They've managed to turn these simple goofy dog photos into an incredible business. They snagged a publishing deal with Penguin books and have toured the world sharing the warmth of this incredible dog with his numerous die-hard fans.
Today Courtney and Ian discuss how they did it, and what it takes to sustain an audience in the ever-growing world of social media. They discuss the struggles, and hard decisions necessary to take the plunge and do this full-time. Courtney wraps up the episode with an incredible piece of advice for those who aren't sure what their next step should be.
Make sure to shop all things tuna: www.tunameltsmyheart.com
And follow this incredible puppy: @tunameltsmyheart
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