Episode 36: How to Never Lose a Customer Again – Joey Coleman

Our guest on this episode of Outperform is Joey Coleman, founder and Chief Experience Composer of Design Symphony and author of, Never Lose a Customer Again.

His bestselling book explains how to simply but intentionally create a customer experience that will generate an army of raving fans who will want to tell everyone about your company.

Tune in to this episode to hear:

Where Joey got the idea for his First 100 Days program  The realization Joey had that led him on a multi-year journey to look at customer retention and help companies improve their first 100 days with a customer Percentage of companies who will decide to stop doing business with you in the first 100 days Why the first 100 days are so critical to the long-term success of a company Why incentives to sales teams are misaligned with customer retention What customers are “dying for” from company reps they work with How Joey learned about Acceleration Partners and why he decided to feature our company in his book Notable things other companies are doing for clients within the first 100 days Something that Joey was expected to do while working in the White House that surprised him and stayed with him as a valuable customer relationship strategy How the best companies should commission their sales teams and account managers to encourage customer retention

Hear more Outperform podcast episodes at http://www.accelerationpartners.com/resource-center/our-podcasts/.