Nicolas Cole – On Data-Driven Writing and Getting to 100 Million Views

“You have to surround yourself with the people that are a version of who you ultimately want to become.” – Nicolas Cole
To date, Nicolas Cole’s (@Nicolascole77) writing has racked up more than 100 million views. His work has appeared in Harvard Business Review, TIME, Forbes, Fortune, Business Insider, The Chicago Tribune, Apple News, Slate Magazine, Inc Magazine, and on CNBC. While he’s focused more on writing books, he started his career on Quora, of all places—where he’s been named a Top Writer four different times.
Nicolas is also the Founder and CEO of Digital Press, where he’s helped over 300 leaders create great content and, in many cases, publish their first book. Digital Press’s clients include NYT best-selling authors, Olympic athletes, award-winning musicians, Silicon Valley venture capitalists, and founders of some of the fastest-growing companies in the world.
His latest book, The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention, is an incredible primer to writing online. It includes a slew of counterintuitive tips, tricks, and ideas for finding your voice and building an audience in record time.
Full show notes with selected links, quotes, and the big ideas in this episode:
https://www.danielscrivner.com/notes/nicolas-cole-outliers-show-notes 
The full transcript can also be found here:
https://www.danielscrivner.com/notes/nicolas-cole-outliers-transcript
Nick's guest blog post "Why Volume is the New Secret to Success":
https://www.danielscrivner.com/notes/why-volume-is-the-new-secret-to-success
 
Explore more guests and episodes at danielscrivner.com/podcast.
If you enjoyed this podcast, please leave a short review in Apple Podcasts.
 
This episode is brought to you by Feals.
Feals is Premium CBD delivered directly to your doorstep. It naturally helps reduce stress, anxiety, pain, and sleeplessness. Just place a few drops of Feals under your tongue and feel the difference within minutes.​ There’s no high, hangover or addiction. Join the Feals community to get Feals delivered to your door every month. You’ll save money on every order and you can pause or cancel any time​. ‍Click this link to become a member and automatically save 50% off your first order (with free shipping).
This episode is brought to you by Mailman.
If your inbox is a never-ending nightmare of new emails and constant stress you need Mailman. It's an email assistant that shields you from unimportant emails and minimizes interruptions — making your days calmer and more productive. With Mailman, you can get emails delivered every few hours, not every few seconds. You can set VIPs as exceptions and screen new senders to block distractions. So, stop stressing over email and start using Mailman. Try it FREE for 3 weeks and use the code OUTLIERS to save 20% off your first year.
This episode is brought to you by Flow.
Every single day, thousands of teams in more than 140 countries use Flow to save time, hit deadlines, and work brilliantly. Flow combines powerful features with world-class design to create a productivity app that you'll actually love using. And for the last 18 months they've been working on something huge — an entirely new version of Flow that they call Flow X. It's the embodiment of everything they've learned helping teams complete millions of tasks and achieve more together. Try Flow absolutely free for 30 days and see how it can take your team's work to the next level.

“You have to surround yourself with the people that are a version of who you ultimately want to become.” – Nicolas Cole

To date, Nicolas Cole’s (@Nicolascole77) writing has racked up more than 100 million views. His work has appeared in Harvard Business Review, TIME, Forbes, Fortune, Business Insider, The Chicago Tribune, Apple News, Slate Magazine, Inc Magazine, and on CNBC. While he’s focused more on writing books, he started his career on Quora, of all places—where he’s been named a Top Writer four different times.

Nicolas is also the Founder and CEO of Digital Press, where he’s helped over 300 leaders create great content and, in many cases, publish their first book. Digital Press’s clients include NYT best-selling authors, Olympic athletes, award-winning musicians, Silicon Valley venture capitalists, and founders of some of the fastest-growing companies in the world.

His latest book, The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention, is an incredible primer to writing online. It includes a slew of counterintuitive tips, tricks, and ideas for finding your voice and building an audience in record time.

Full show notes with selected links, quotes, and the big ideas in this episode:

https://www.danielscrivner.com/notes/nicolas-cole-outliers-show-notes 

The full transcript can also be found here:

https://www.danielscrivner.com/notes/nicolas-cole-outliers-transcript

Nick's guest blog post "Why Volume is the New Secret to Success":

https://www.danielscrivner.com/notes/why-volume-is-the-new-secret-to-success

Explore more guests and episodes at danielscrivner.com/podcast.

If you enjoyed this podcast, please leave a short review in Apple Podcasts.

This episode is brought to you by Feals.

Feals is Premium CBD delivered directly to your doorstep. It naturally helps reduce stress, anxiety, pain, and sleeplessness. Just place a few drops of Feals under your tongue and feel the difference within minutes.​ There’s no high, hangover or addiction. Join the Feals community to get Feals delivered to your door every month. You’ll save money on every order and you can pause or cancel any time​. ‍Click this link to become a member and automatically save 50% off your first order (with free shipping).

This episode is brought to you by Mailman.

If your inbox is a never-ending nightmare of new emails and constant stress you need Mailman. It's an email assistant that shields you from unimportant emails and minimizes interruptions — making your days calmer and more productive. With Mailman, you can get emails delivered every few hours, not every few seconds. You can set VIPs as exceptions and screen new senders to block distractions. So, stop stressing over email and start using Mailman. Try it FREE for 3 weeks and use the code OUTLIERS to save 20% off your first year.

This episode is brought to you by Flow.

Every single day, thousands of teams in more than 140 countries use Flow to save time, hit deadlines, and work brilliantly. Flow combines powerful features with world-class design to create a productivity app that you'll actually love using. And for the last 18 months they've been working on something huge — an entirely new version of Flow that they call Flow X. It's the embodiment of everything they've learned helping teams complete millions of tasks and achieve more together. Try Flow absolutely free for 30 days and see how it can take your team's work to the next level.