#27 Rally: The Past, Present, and Future of Collectibles and Fractional Ownership | Rob Petrozzo, Founder

In Episode #27, we explore the past, present, and future of collectibles and fractional ownership with Rob Petrozzo, Founder of Rally. We cover the asset allocation model and investment priorities of the next generation, the process of bringing museum-quality assets to the Rally platform, and handling physical assets in Rally’s retail store and warehouse.
“You have no choice now—being a Swiss army knife and being able to learn on the fly. It's such an underrated skill. Everybody is so much of a specialist now, but I'd like to be a generalist. It isn't always a bad thing when you can deliver.” – Rob Petrozzo
EPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)
https://www.danielscrivner.com/notes/rob-petrozzo-outliers-show-notes 
FULL TEXT TRANSCRIPT
https://www.danielscrivner.com/notes/rob-petrozzo-outliers-transcript 
CHAPTERS
This episode is our definitive guide to collectibles and fractional ownership. In it we cover:

(00:00:00) – Introduction

(00:02:00) – Rob’s background in design and the music industry

(00:10:25) – Digital collectibles, and ownership as a status symbol

(00:21:10) – The asset allocation model and investment priorities of the next generation

(00:29:25) – The insights, trends, and legislation that led to the creation of Rally

(00:38:04) – The process of bringing museum-quality assets to the Rally platform

(00:42:39) – Rally’s primary vs. secondary markets

(00:47:28) – Handling physical assets in Rally’s retail store and warehouse 

(00:53:01) – Learnings through building a marketplace, and defining PSA

(00:59:04) – The long-term approach to business building

(01:05:01) – Rob’s own collectibles and personal mentors

ABOUT RALLY
Rally has spent the last five years building an incredible marketplace for real world collectibles, which includes everything from baseball cards to famous cars and James Bond movies to insane items like meteor rights and triceratops skulls. On Rally anyone can buy these items fully or they can buy into them fractionally. And then every 60 days afterwards, those items open back up for resale on their secondary market.
💌 FREE NEWSLETTER
https://www.outlieracademy.com/newsletter
🎙 LISTEN ON
iTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182
Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775
Overcast: https://overcast.fm/itunes1523851182
ABOUT OUTLIER ACADEMY
Learn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.
Website: https://www.outlieracademy.com
Twitter: https://www.twitter.com/outlieracademy
ABOUT DANIEL SCRIVNER
Outlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.
Website: https://www.danielscrivner.com
Twitter: https://www.twitter.com/danielscrivner
Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #27, we explore the past, present, and future of collectibles and fractional ownership with Rob Petrozzo, Founder of Rally. We cover the asset allocation model and investment priorities of the next generation, the process of bringing museum-quality assets to the Rally platform, and handling physical assets in Rally’s retail store and warehouse.

“You have no choice now—being a Swiss army knife and being able to learn on the fly. It's such an underrated skill. Everybody is so much of a specialist now, but I'd like to be a generalist. It isn't always a bad thing when you can deliver.” – Rob Petrozzo

EPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)

https://www.danielscrivner.com/notes/rob-petrozzo-outliers-show-notes 

FULL TEXT TRANSCRIPT

https://www.danielscrivner.com/notes/rob-petrozzo-outliers-transcript 

CHAPTERS

This episode is our definitive guide to collectibles and fractional ownership. In it we cover:

(00:00:00) – Introduction
(00:02:00) – Rob’s background in design and the music industry
(00:10:25) – Digital collectibles, and ownership as a status symbol
(00:21:10) – The asset allocation model and investment priorities of the next generation
(00:29:25) – The insights, trends, and legislation that led to the creation of Rally
(00:38:04) – The process of bringing museum-quality assets to the Rally platform
(00:42:39) – Rally’s primary vs. secondary markets
(00:47:28) – Handling physical assets in Rally’s retail store and warehouse 
(00:53:01) – Learnings through building a marketplace, and defining PSA
(00:59:04) – The long-term approach to business building
(01:05:01) – Rob’s own collectibles and personal mentors

ABOUT RALLY

Rally has spent the last five years building an incredible marketplace for real world collectibles, which includes everything from baseball cards to famous cars and James Bond movies to insane items like meteor rights and triceratops skulls. On Rally anyone can buy these items fully or they can buy into them fractionally. And then every 60 days afterwards, those items open back up for resale on their secondary market.

💌 FREE NEWSLETTER

https://www.outlieracademy.com/newsletter

🎙 LISTEN ON

iTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182

Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775

Overcast: https://overcast.fm/itunes1523851182

ABOUT OUTLIER ACADEMY

Learn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.

Website: https://www.outlieracademy.com

Twitter: https://www.twitter.com/outlieracademy

ABOUT DANIEL SCRIVNER

Outlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.

Website: https://www.danielscrivner.com

Twitter: https://www.twitter.com/danielscrivner

Learn more about your ad choices. Visit megaphone.fm/adchoices